Markup location data on your pages with the hcard Microformat
Chris Silversmith writes “Should You Geotag Pages For Local SEO?” over at Search Engine Land today, giving a thorough overview of the hCard Microformat, its uses and possible alternatives.
In his post, Chris writes:
In the past, I’ve strongly recommended the use of semantic markup in the form of hCard microformats as a component of local search optimization. hCard allows contact info such as addresses and phone numbers to be disclosed precisely to devices that are able to read them.
Let’s take a look at a working example of hCard in action. For the purposes of demonstration, I’ve decided to use an example job posting – for our friends at Distilled who are recruiting for their latest Web Developer position.
