Meet the search engines Q&A at A4UExpo – session with:
* Matthew Trewhella, Google
* Dan Cohen, Microsoft
* David Naylor (?!)
This session went really, really fast – I’m going to cover points that (I feel) really added value rather than covering absolutely everything in detail. Here are some interesting slide pics from Dan Cohen of Microsoft, looking at http compression and conditional get use for crawl bandwidth improvement:

And this one, covering a high level case study of the techniques used to make MSN Video more search engine friendly (an AJAX based site):
Below we’ve got some (very bullet pointy) coverage of Dave’s SEO session (“SEO Strategies to Make a Splash”) at A4Uexpo London. Hopefully you’ll find some useful nuggets in the list!

Dave opened by defining SEO by the Wikipedia definition (which he hates
. Each heading covers the slide title presented.
Skills needed for SEO
HTML & CSS are ablsolutely required.
An ability to see an angle on things – able to see opportunity in things and understand your market sectors.
You need a will to win (at all costs)!
Other skills and qualities