Here’s a little experiment I set up last week to see how I could broadcast new inbound links to SEOgadget as they’re discovered by Google:
As you can see these two Tweets are displaying content links to my site, so anyone linking in to me is automatically featured on my Twitter profile with a Tinyurl link back to the post with the featured link. Potentially, there’s some coolness in this idea. Anyone who sends you a link will get some traffic back to their own site as soon as Google picks it up. If someone in the blogosphere knew there was an additional exposure and traffic benefit to linking out to you, they’d be a bit more likely to do it, right? Here’s how it’s done.
Note from me: Bob Smiley left a fantastic comment on my blog a few days back. The comment was so rich, detailed and lengthy that it justifies a blog post all on its own. So, Bob Smiley summarises the advantages of Ubuntu Linux on SEOgadget.co.uk. Thanks Bob!
The advantages of Linux (Ubuntu in particular) are:
There are a lot of different Firefox extensions, plugins, scripts and more for doing SEO, but which ones really make a difference? Here’s my list of “must haves” for doing SEO with Firefox.
My SEO “must haves” for Firefox
1) Firebug
Firebug is a powerful web development tool that helps you to “see” your HTML, CSS and Javascript as you browse around your webpage. It’s perfect for checking the semantic HTML structure of your site is exactly right. Clicking “Inspect” will show the exact code for the section of the webpage you’re mousing over. Really powerful stuff for making sure the changes you’ve asked for have been implemented!
While I was over at SES London a good friend and I were talking about a problem he has with one of his (international) clients. Basically, he ranks really well in the UK but not so well around Europe and somewhat worse further afield. The site in question owns the right TLD’s, though I never really got to the bottom of how they are being used.
“Hmm”, I said. “How are you hosting this stuff?” The answer, “In the UK”.
I’ve sat through a lot of *International SEO sessions at conferences and they all give the same type of advice (in no particular order):
This evening I’ve been playing with the WP-cache plugin. If you install it and find this error:
Then all you have to do is browse to the wp-cache config file which you should find in the /wp-content/ directory.
Take a copy of the file and open it to edit as follows:
Done. Of course you could try the WP-super-cache plugin, which is an improvement over this one – but brings a new set of potential problems. On first install my entire site started delivering blank HTML. Be careful
Over the last day or so I’ve been tweaking SEOgadget to load a little faster on page refreshes. It was getting quite slow with all of the conditional routines and server requests in this theme. The Ubuntu category targeted adsense blocks were the final straw, with the entire sidebar being such a dog that the rest of my page load performance was terrible. Most of my performance optimisation work focused on improving the sidebar and header but there are still lots of other areas to improve. If you’re interested, check out Joost’s excellent tips on how to speed up and clean your Wordpress.
Last week I spoke on the “Dynamic Websites: Beyond the Basics” panel at SES London 2009.
My core subjects covered managing large websites through good organisational SEO and we also covered some common technical problems with “industrial size” sites too.
Great overall session, fantastic conference and I’ll be looking forward to attending again next year.
How will HTML 5 and XHTML 2.0 affect the way we do search engine optimisation?
According to xhtml.com “The competition to become the next markup language for the Web is heating up.” So I’ve learned, “heating up” can be loosely translated to 7+ years development, an expected delivery of 2012 (if at all), and a lot of arguments along the way. What am I talking about? XHTML 2.0
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